Have a comment or suggestion for one of the logos or brand images in the gallery? Make your voice heard and help out the designer, or make a point of patting his or her back.
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Re: Gallery commentary
Wed, September 24, 2003 - 2:09 AMOkay, so is the gallery the pictures area? If so, then I have a comment on the PMM picture -
before I clicked on it and really thought it looked like sperm. It didn't look at all that way to me after I enlarged the pix but it sure did before. /o: (:
Somehow, I don't think this is the kinda feedback you really had/have in mind. Well, I tried (: right?? (; -
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Re: Gallery commentary
Wed, September 24, 2003 - 10:47 AMActually, this is great feedback - sperm is definitely not what I was thinking of when I made the design, but I can see how you got there. The squiggly line element and the circle are two things that show up in my design a lot, inspired by my fine arts work, so I guess that you might find a lot of sperm-like structures in my designs.
It's kind of hard to get across a full blown layout idea in a 80x80 pixel thumbnail, of course, but I'm always interested to hear first impressions of designs, since many people will only go by what they first think of a design.
I have a friend who makes signs, and in response to clients who want lacy, spirally, busy signs, he says if you can't read the sign going 60 mph on a rainy night as you go by, it's an awful sign. By the same token, if sperm was what you thought of when I made this interface, I didn't work hard enough to convey my idea.
You did say after you saw it in it's proper size that it was no longer exactly like sperm, but sometimes people only get a flash of a design for a second to make an impression. That's why it's so important for a designer to get their thoughts across quickly. Thanks for the feedback, Summer!
j.
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Re: photolab online logo
Sun, September 28, 2003 - 12:50 PMThe photolabonline logo has been posted to the gallery. Thanks for the submission!
Here's my impression: I like the oval shape and the echoed shape. I like the color. I like the inclusion of the url in the logo, but I wonder if the logo would benefit from just adding .net to the larger text, the way that tribe.net doesn't say "tribe www.tribe.net" but rather just tribe.net.
While I like the way you convey technology through the use of keyboard and mouse, I think they may be superfluous as conveyance elements. Especially the keyboard, where if you are viewing the logo via a xeroxed or printed page the subtlety might be lost.
The one other thing that I think could help with the design is letter kerning. Kerning of letters is an art form. It is the placement of space and letterform in a consistent and pleasant manner. If you type text in and leave it where it occurs in a paragraph, it is not generally a problem, usually, because you are not designing a paragraph. With larger text, titling, and logos, attention to kerning is essential and can make or break a design. Letters typed in on most applications are autokerned, which does not usually convey a sense of masterful kerning. Kerning has been described to me as an equal distribution of space between letterforms.
If there is one thing that looks like it could be reapproached in the design, I would say kerning was it.
Thanks for the opportunity to talk about this design - I hope to see more feedback for this work and other new submissions to talk about! -
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Re: photolab online logo
Mon, September 29, 2003 - 12:26 PMUnfortunately there are many stupid people in this world....When I have given out our regular website without the www people can't find it, lol. That is why I try to keep everything right there, so there is no error on our customer's part. I can see why it would seem more effective without the www in most people's eyes, however from experience with this in the past I think for our customers they actually need to see the whole address.
As for the kerning issue, I do understand what you are saying. I kern a lot in my work, but apparently not enough on this image. I designed this mostly just in photoshop, not using illustrator or pagemaker which would have given me more options.
I've printed this logo in b&w and it does ok, but luckily it isn't an image that will be reproduced in b&w for any other purpose than my own. The logo is only for the web. The site is soley a sister site to my company's main site in which I've designed and maintained both of them.
It's hard for people to know what purpose any logo has by just seeing it, as I have discovered. However, thinking of all possible uses as you have inferred is a good design element that I had not thought of. I do really appreciate your input. Constructive criticism is always welcome. I don't design many logos, so I wanted the opportunity to get some feedback. Thanks. -
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Re: photolab online logo
Mon, September 29, 2003 - 3:58 PMI teach people the language of URL all day. I agree that it's hard for people to remember servername.domain.tld/directory, and can sympathize. With this in mind, it makes more sense for you to have the whole URL, if that's what your audience calls for, and you know your audience best.
What's really nice is that your design stretches to include the URL as part of the shape. It's not as if you just threw it in there as an afterthought. You worked the URL in as a design element, just as if it have been a linear element or edge. Good show.
If you understand kerning as a concept, and it sounds as if you do, I'm sure you'll have no trouble affecting it if you want to. There was a period in the late 80's and 90's where it seemed like all the kerning s t r e t c h e d out for a sort of roman column effect. It was very over used, and seems like a good way to identify 90's design work. It is now incorporated as a tool for some special cases, but my point is that it threw 'true' kerning as a design consideration out the window, and was left on the side of the road as a result.
Since you have that power of kerning, use it. Photoshop intoduced some very powerful text editing tools from Illustrator in v.7. For kerning and logo design, my favorite app is Corel Draw - you can move each character in a string of text separately. [!] It might be a quick fix with such a short string of text, and it will take the one really naggy little thing I see out of an otherwise sound and attractive design. Kerning is one of those things that I find makes the difference between designers. Those who kern, and those who don't. You do.
Since your logo is on the web, you have that great benefit of throwing DPI, color costs, and reproduction issues out the window. Barring the presence of a 256 or [blech!] 16 video card color setting, your design will likely appear exactly as you intended. Trying to get photorealistic imagery like your keyboard to print properly in a low cost job [like the ad rags they make on newsprint with two colors] can be difficult.
I myself do very little CMYK or high quality media print work, so I very seldom have to bother with these issues either. Let's laugh for a second since we have this benefit. hahahahahahaha! That felt good.
I'm glad that you found this tribe, and hope that we can continue to have conversations. The first set of logos in the photo album for this tribe are mine, and I'd love to get some feedback on them. Feel free to let mew know your thoughts.
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